Vegetale
Vegetale was born as a brand that carries purpose in every detail.
Designed as an online vegan fashion store, it is dedicated to creating clothing and accessories entirely free from animal-derived materials — without sacrificing style, personality, or consciousness.
More than just a brand, Vegetale is a movement. Its positioning blends ethics, aesthetics, and personal expression, inviting an audience that seeks to dress consciously, aligned with the vegan cause and full respect for animals. Each piece reflects this vision, featuring designs and prints that translate identity, attitude, and responsibility.
The concept goes beyond clothing: it’s about reinforcing that vegan fashion is not synonymous with simplicity or neutrality. On the contrary — it is vibrant, contemporary, street, full of meaning, and ideal for those who see their clothing as an extension of who they are and what they believe in.
Available at usevegetale.com.br and across social media platforms such as Instagram, the brand connects with a community that values more ethical choices without losing the essence of a modern, urban style. Vegan fashion goes beyond a simple style preference — it represents a commitment to animals and to freedom of expression. And for those who assume this means boring clothing, Vegetale proves the opposite: pieces full of personality, striking models, and bold prints that show that standing against animal exploitation can also be very, very cool.
To be part of this curation, it’s not enough to simply be a brand that avoids animal-derived materials — embracing the cause with clarity and authenticity is essential. And Vegetale does that with mastery.
Launch Direction
Photography Direction
Brand Strategy
Visual Identity
Illustrations
Packaging
Website
Social Media
Prints / Graphic Prints
Photography Direction
Brand Strategy
Visual Identity
Illustrations
Packaging
Website
Social Media
Prints / Graphic Prints
